MACRON AND FLORIDA YOUTH SOCCER ASSOCIATION JOIN FORCES TO SUPPORT THE DEVELOPMENT OF YOUTH SOCCER IN FLORIDA
AUBURNDALE, 6 October 2026 – Macron and the Florida Youth Soccer Association (FYSA) announce a new partnership that will strengthen the Italian brand’s presence in U.S. soccer and underline its commitment to supporting the development of the youth game.
As an Official Partner of FYSA, Macron will become the Official ODP Uniform, Apparel Partner & ODP Online Store, supporting Florida’s Olympic Development Program (ODP) with its dedicated soccer collections and a service designed to meet the needs of athletes, coaches and staff.
The partnership also extends across the Florida Youth Soccer Association network, with Macron to become Official Uniform, Apparel and Team Store Partner. The initiative will give FYSA-affiliated clubs and teams access to Macron’s product offering and dedicated sportswear management services, creating a direct connection between the brand, local organizations and Florida’s soccer community.
The collaboration will also encompass FYSA’s key events and programs, with Macron present at association events, ODP activities, coach education initiatives and the FYSA Youth Soccer Summit.
“Our collaboration with FYSA allows us to establish a concrete presence within a large and well-structured community, bringing our soccer expertise, product quality and a service model designed to support clubs, teams and athletes. We want to continue growing in the United States by building strong relationships with the organizations that contribute to the development of sport every day,” comments Gianluca Pavanello, CEO of Macron. “The United States is a strategic market for Macron, and youth soccer is an important part of the path we are building in the country.”
“This is an exciting new partnership for FYSA,” said Daragh Cullen, FYSA President. “As we continue to evolve Florida ODP, this partnership creates new opportunities to strengthen the program and deliver greater value to our players, families, and teams.”
Through this partnership, Macron continues its growth in the U.S. market, strengthening its connection with soccer at a local level and investing in an ecosystem that brings together young athletes, families, coaches, clubs and sports organizations. This approach reflects Macron’s vision for the United States: to be not only a sportswear provider, but a partner close to the communities and organizations that help sport grow at a local level.
Macron outfits notable professional soccer teams and associations around the world, including Premier League club Crystal Palace F.C., renowned English Football League club Wrexham A.F.C., and Major League Soccer referees through the Professional Referees Organization (PRO).
Macron is an iconic Italian brand in high-performance sportswear and a key player in an extraordinary growth journey over the past 20 years. Its success is rooted in an unwavering passion for innovative design, superior quality, and cutting-edge technology. With a deep understanding of the needs of teams, athletes, and sports enthusiasts, Macron creates products that inspire people to give their best, foster team spirit, and help everyone become the best version of themselves.
The name Macron originates from the Greek prefix “μακρο” (makro), meaning “great“. Therefore, ambition and the commitment to growth are embedded in the brand’s identity. The company’s logo, the Macron Hero, symbolizes an athlete celebrating the achievement of their goal and embodies the brand’s philosophy: #BecomeYourOwnHero. This tagline emphasizes that everyone should always strive to become their best self.
Macron operates through three main business lines:
- Technical Sponsorships: strategic partnerships with sports teams, federations, and organizations. Macron provides high-performance sportswear, equipment, and apparel tailored to each partner’s specific needs, prominently featuring the Macron brand. This business stream not only increases brand visibility but also strengthens Macron’s position as a leading innovator in sportswear.
- Teamwear: high-quality, customizable collections of sports apparel and equipment designed for teams at every level—from professional to amateur—and across a wide range of sports. The Teamwear collections offer complete solutions for match days, training sessions, and leisure time. These products are distributed globally through a dedicated network of over 170 Macron Sports Hubs and selected multi-brand stores.
- Individual: this business line includes the Padel and Activewear collections, as well as the new O.N.E. collection. Macron O.N.E. represents the perfect fusion of sports and lifestyle, combining the excellence of high-performance technical fabrics with the allure of fashion and iconic Italian style.
Florida Youth Soccer Association is a 501(c)(3) affiliated with U.S. Youth Soccer and the U.S. Soccer Federation, comprised of 200+ clubs/leagues, 105,000+ registered players, and 20,000+ coaches/officials. The association governs recreational, competitive soccer clubs at multiple skill levels, operates leagues, the FYSA Olympic Development Programs (ODP), state tournaments, coach education programs, and TOPSoccer, a program for children with special needs.